The three lines on every quote
1. The station. Crew, commercial presses, the mix-and-match wall, setup, live hours, and teardown. Local events typically start around $5,000, with staffing at $250/hr — a number that covers the invisible hours (load-in, wall build, load-out) as well as the visible ones.
2. The patch run. Your custom collection, priced by style and quantity. Printed twill is the friendliest per piece; embroidered and woven sit mid-range; chenille, leather, and PVC carry premiums that usually make sense for hero designs rather than the whole wall. Most events blend tiers deliberately.
3. The blanks. What we press onto. Canvas totes and Richardson 112 caps keep per-guest cost efficient; bucket hats sit slightly above; mini backpacks and denim jackets are the premium lane with the highest keep-forever rate.
Then location does its thing
Orange County, Los Angeles, and San Diego events book with no travel line at all. Las Vegas adds a flat $900. Beyond that zone, we quote travel and freight together — the patches ship ahead, the crew flies, and your timeline gains about a week of buffer.
How to keep the number efficient
- Blend patch tiers: two chenille heroes, ten printed or embroidered supporting designs — big wall energy, controlled cost.
- Match press count to guest flow: two presses clear 60–80 placements an hour; do not pay for a third you will not fill.
- Order patch overage on purpose: leftovers become onboarding kits, retail stock, or next-event inventory. See the ordering math.
- Book local dates early: SoCal weekends go first, and no travel fee is the easiest discount there is.
Want your number instead of ranges? The pricing page has a worked 200-guest example, and the quote form gets you line items.
Ranges are for pages. Quotes are for dates.
Send guest count and city — the reply comes back with a line-item number.